Ceilings will become home improvement materials to seize the e-commerce Highlands

In accordance with the needs of the Chengdu government to build a modern garden city of the world, Chengdu will be built into a financial center in western China and actively develop high-end industries, while e-commerce is the engine for the development of high-end industries. In the traditional industries are showing signs of fatigue, the "special trains" in the first year of Chengdu's e-commerce are already on the way.

It is in this context that Chengdu Jiuzheng Technology, as the president of the Chengdu E-Commerce Enterprises Association, has actively played its professional e-commerce service provider's resources and experience advantages and launched a series of e-commerce trainings in the Chengdu home furnishing industry. The Council will conduct e-business application training for manufacturers of custom furniture and flooring.

On the afternoon of April 26th, the third round of training sessions focused on the ceiling industry. More than 20 representatives from Sichuan suspended ceilings and related industries gathered in Jiuzheng Technology Conference Room to learn together the experience accumulated in the use of e-commerce and uncover the application process. To the confusion.

At the meeting, the president of the Chengdu E-Commerce Enterprises Association and the CEO of Jiu Zheng Technology Co., Ltd. focused on analyzing the future development trend of network marketing for manufacturers, and detailedly analyzed the successful cases of traditional enterprises in network marketing and made it clear to the ceiling companies. Recognize the profound impact e-commerce has on companies.

The on-site interaction effect was very enthusiastic. After the two-hour training was over, many companies were still unsure about whether they had come forward and asked Wang to ask about the specific issues of e-commerce.

Ceiling will become the main material for home improvement

Peng Guan, the head of Changhong Ceiling, said that more and more consumers are turning to online purchases, as traditional businesses should follow suit. In fact, three to four percent of sales in Chengdu's integrated ceiling market are mainly in explicit channels, such as the wholesale market and the building materials market. More volume comes from decoration companies. With the opening of more decoration company material exhibition venues, ceilings are gradually moving toward The front desk will surely become one of the main materials for future home improvement and participate in a more open and transparent competition. Business competition will only become more and more intense. E-commerce is also an inevitable trend. At present, we are also planning the actual launch of e-commerce. It is planned to recruit e-commerce managers to take charge of related work. It is of great significance for the nine-party conference to hold such meetings. I hope the ceiling of Sichuan will be suspended. Businesses should communicate to Jiaxing companies as much as they can.

Different forms of network promotion Different groups should treat differently

The relevant person in charge of Tridida asked questions about the brand's network promotion, how to choose a more effective promotion method, and how to evaluate the optimization results. Wang Zong’s proposal is: to open up 400 special lines for online promotion to monitor the actual effect of network promotion.

In response to the question of “what is the ratio of the network to the order” of the merchant, Mr. Wang emphasized that he must correctly consider the feedback from different promotion effects. As the official website of the ceiling brand, it attracts B traffic, that is, distributors and engineering units; if it wants to attract C traffic (consumers), no matter whether it is the website's architecture, graphic design, marketing of activities, etc., it must create a buying atmosphere. The approach taken for different groups is different. There is no one way to promote it once and for all.

As the organizer of this training event, Jiuzheng Technology also indicated that it will complement the advantages resources of ceiling companies and work together to promote e-commerce development of local ceiling companies. At the same time, Jiuzheng Technology will also provide companies with excellent and high-quality services in terms of products, services, etc. to jointly enhance the influence of both parties in the industry.