Explore the three major problems of home shopping online

We have seen such scenes in movies or literary works: In the age of advanced technology, people's lives are full of the texture of technology. Anything can be done through the Internet, shopping, ordering food, communicating, working. To a certain extent, our present life has reached this level that was once considered "sci-fi".

As an advertisement says: No one goes to the street, not necessarily no one goes shopping. Indeed, we have been brought into this era of shopping at home, and the success of books, clothing, and small appliances in online sales has also proved to us the convenience and benefits of online shopping. However, when household goods also entered the online shopping with great fanfare, they were met with various doubts. People are hesitant to see large pieces of furniture placed on webpages, and see cupboard toilets placed on webpages. Are household goods bought online reliable?

● Cannot assemble by yourself

We have seen in the online stores of some brands that for home products that cannot be assembled and used by themselves, such as cabinets, the measure taken by the merchant is to pay a deposit online, and then the next link is the same as the link to buy in the physical store: the designer comes to the door, Pay a deposit, install, etc.

However, these products often have strict "saleable area" restrictions, and only accept orders from some cities. For cities that do not have stores and do not have designers, they do not accept orders. In an interview, Liu Chunjie, media communications director of Meikemeijia Furniture Chain, said in an interview that many home products do not have the characteristics of DIY can be installed by themselves, so there is no need to pursue online sales.

For example, for furniture products, the problem is that many pieces of furniture are transported by splitting and then assembled at the consumers' homes. These processes require specialized installers. Therefore, the reserve and layout of professional installers limit the sales locations of the goods. Therefore, stable sales following the pace of brand offline expansion is still the mainstream model of household products.

It is understood that furniture suitable for online shopping should be a model similar to IKEA: consumers are encouraged to assemble themselves, and flat packaging is easy to transport. And seeing this, the tide of online shopping has also spawned innovations in traditional furniture design. For example, Qumei Furniture will be the first to launch a series of furniture suitable for consumers to assemble themselves.

However, not all brands have the ability to develop new products for online stores, and not all furniture can become DIY if the design is changed. Therefore, online shopping is only a supplement to household products.

● Logistics often has disputes

Online shopping has to "self-proclaim" for a long time

The characteristic of online shopping is that the seller never knows where the next order comes from. Due to the boundlessness of the Internet, buyers of online stores also come from all directions.

Mailing and distribution are the mainstream logistics methods of online shopping, and the logistics link is also a major problem in the entire online shopping market. Many complaints about online shopping come from logistics. Including time, security, etc. Merchants and consumers have also been arguing because the damage to the goods when they arrived was caused by the merchant when they were shipped or caused during the logistics process.

The logistics problem is especially obvious in the online shopping of household goods. Now the merchants mainly adopt three methods to solve the logistics problem, one is to entrust third-party logistics, the second is the buyer to pick up at home, and the third is the merchant's own delivery team. Among the "small commodities" in the home furnishing industry such as home furnishing, merchants mostly adopt third-party logistics, but they also browsed complaints about damaged goods in the evaluation of buyers, and they have not been effectively resolved. There are also large pieces of furniture that are distributed by third-party logistics, but lack of professional transportation experience for related products. Logistics companies are not happy to undertake this business. Consumers and sellers are also worried about damage and safety issues caused by commodities during transportation. This makes large pieces of furniture become tasteless in third-party logistics.

According to observation, Kohler's bathroom products are in the online store, and the buyer takes the method of self-collection at the designated store. Many buyers said that "since the price is low, then they will recognize it when they come to the door." Qumei online store adopts its own delivery, but buyers in some areas within the delivery area also need to pay shipping costs, and areas outside the delivery range are not eligible to buy these products online.

● Do not touch, do n’t worry, do n’t worry

Looking at pictures cannot replace intuitive feelings

In the general concept of consumers, the furniture placed in the home belongs to "big items" anyway, which shows the important position of furniture in the family. Beds, chairs, sofas and other homes that are used every day, just look at beautiful pictures, and do n’t try to sit up and lie down in person, there will be no trustworthy personal feelings.

Experienced consumers also believe that the perception of details varies from person to person, and no matter how vivid the introduction on the website is, it is more vivid than seeing the real thing in person. This is the biggest flaw that dry web pages cannot replace physical stores.

At present, online shopping is relatively mature in books and small household appliances, mainly because its consumer experience can be ignored to some extent, so most people give up physical stores and turn to online stores. However, household goods are different. For example, in IKEA stores, signs of "Sit down and try" and "Lie down and try" can be seen everywhere. There is no substitute for the experience of home goods in the purchase. Although currently including Taobao Mall, it is promised that there will be physical experience stores to cooperate with online stores for sales, but for consumers who pay attention to details and feelings, they are reluctant to trade online. I bought it after I saw it and tried it myself. I was assured that it was still a necessary link that could not be changed.



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Guide Shoe

The elevator guide shoe

Elevator guide shoe is a sliding part between elevator guide rail and car, what we call it guide shoe. It can fix the car on the guide rail and make car running up and down. Oil cup upper the elevator guide shoe that can reduce the friction of the shoe line and guide rail. There are four sets of guide shoes installed in each unit, respectively on both sides of the upper beam and under the safety clamp seat at the bottom of the car; and also four sets counter weight guide shoes are mounted on the bottom and top of the beam.

The guide shoes fixed on the car can move up and down along the fixed guide rail installed on the wall of the well way of the building to prevent the car from deviating or swinging in operation.

Guide shoe installation requirements

The installation method of guide shoe is to put it on the installation position of the guide rail of the car frame. After finding the right position, use the bolt fix it on the car guide rail frame. The installation must meet the following requirements:

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